Swim Schools

Any swim school operator knows they can’t run a business without a team of dedicated, professional instructors to help keep classes running smoothly and to keep swimmers and their families wanting to return week after week, month after month, year after year for generations to come. I’m lucky to be part of a family owned […]

Swimming lessons provide participants with a life-long skill: the ability to swim.  This is an important skill that has the potential to help save lives in emergency situations.  So the big question is – what is the best way to learn to swim? Private swimming lessons or group classes?  As each swimmer will have different […]

When it comes to running good quality aquatics swimming programs, one thing is clear – consistency is important for success! There are many parts of programs that will benefit from this consistency – there are just a few discussed in this article. STAFF Clients form an attachment or bond with the staff that they come […]

What is the Learn to Swim program like at your swim centre? If you are happy with the program that you offer and the quality of the teachers within your centre you may like to look at ways to improve and extend your business. Start with the following easy questions. Do you offer lessons for […]

What’s all this talk about deck supervisors? Do we really need one? “That’s just going to cost us extra money that’s not in the budget.” This may be the typical response of a CEO or Swim School Manager when asked about introducing or employing a Pool Deck Supervisor. Today, I’m going to tell you a […]

If you are operating your own swim school, you will understand how much thought and planning goes into programming and running a successful learn to swim program.   Making sure you are providing your customers with a great, effective service is top priority.  Parents or caregivers are paying good money for you to teach their children […]

Swimming centres should be a safe and healthy place for both clients that participate in swimming lessons, patrons who attend for public swims and the staff that work in and around the pool every day. All swim centres should be committed to ensuring a safe & healthy workplace for staff and others who are affected […]

It goes without saying that safety in and around water is of utmost importance however many swim schools fail to remember that poor water quality can be just as hazardous to your health. The main asset within a swim school ‘is’ the water therefore facility managers should have a thorough understanding of how to achieve […]

Does your swim school have a policy on wearing cap and goggles within the swimming lesson?  Caps and goggles can aid swimmers experience in their lesson.  They can also be a hindrance within the lesson if used incorrectly.  If you don’t currently have a policy on wearing cap and goggles you may find some of […]

Laurie Lawrence is a well renowned and respected person in the aquatics industry.  Laurie has had much success in all areas of teaching swimming.  He has provided swimming lessons from babies all the way up to adults.  In fact Laurie has had the privilege of teaching frightened beginners to swim who have gone on to […]